AOL

Bright Hall

In a partnership with MTV U, AOL News launched BrightHall.com in late 2008. With a clear mission of bringing the insightful perspective of college students to the masses, Brighthall quickly assembled a strong team of talented student journalists. The site was very successful and is now a very active and popular franchise of Politics Daily.com under the name "The Cram."
The design provides a clean yet very dynamic image focused format for easy scanning. The boldness of the logo and icon deliver a "masthead" iconic feel.