This is a brand with swagger. The kind of swagger sports desperately needs. The kind that says..."enough with laser pinball motion graphics already!". "It's time for authenticity and some good ole fashion self deprecation." "Ditch the suits and get out...
view projectTechnology makes is possible to customize nearly anything you buy or experience. This is fantastic, but what is not so great is that education been left out of technology revolution. Whatever the reason for this, K12 is taking the lead...
view projectSomething amazing happens when you remove the mandate to conform to a single rigid standard, teach the individual rather than the masses and give students the freedom to learn anywhere and at anytime in the world. You create life-long learners...
view projectA show with a simple and powerful mission. To change the way many Americans view Muslims and Muslim culture. The strategy was simple: shift the focus away from our differences and onto the surprising number of things Muslim and American...
view projectIn a world ...where catfish, have developed a taste for human a flesh, humans have become the bait! Well OK, not really, but this is TV so that sounds more interesting - right? The truth is these fresh water beasts...
view projectTurns out Mike Tyson's real passion is not boxing. What "Iron Mike" loves more than boxing... is...pigeons - that's right pigeons. Specifically the obscure and typically urban sport of pigeon racing. And I dare you to tell Mike Tyson it's...
view projectHey y'all watch this... The infamous last words spoken by many a brave or stupid soul. That's kinda how a new way of fishing all started. Turns out catfish dont go for the usual worm or fly. Nope these beast...
view projectThe last thing we need is another late night crime tv documentary - right? Well this isn't your typical crime show narrated by an overly dramatic journalist. The narrator for this show is deceased. Stolen Voices, Buried Secrets uses the...
view projectJust prior to the purchase of Huffington Post Aol News was set for a full-scale redesign. The decision a year prior to shift the balance from aggregation to original content was proving successful across all metrics and now we needed...
view projectFinding a point of difference in a category where the content is the same as your competitors is an interesting challenge. As we compared competitor sites with audience profiles it became clear the answer was in seeing our users as...
view projectLiterally overnight Gold Rush became a genre defining show. Rather than quietly debuting in the safe testing grounds of Friday night TV, the show changed Friday night TV for the entire industry - after one show. The reasons were clear....
view projectHaving gone years since a redesign AOL kids was ripe for a reinvention that defines cool rather than chasing it. The interface respects the unique ways kids read and interact with content while the design goes beyond the expected kid...
view projectSphere represents the reinvention of AOL News as a source of original content from some of the world's most respected journalists. The rapid growth of web technologies and services is creating a mass of news aggregator sites resulting in the...
view projectAs one of the most popular online recruiting tools, Openhire required a site that spoke clearly and directly to HR managers at large companies. This audience requires clear straight forward communication that respects their hectic schedules and need for simplicity....
view projectOnce just a franchise blog of AOL Sports, Fanhouse eventually became the hottest section of the site. The popularity of Fanhouse eventually led AOL Sports to change its name to Fanhouse and change its content from wire feeds to original...
view projectThere's no doubt, MMA Fighting is the fast growing sport in the country right now. With very few sites exclusively covering the sport, AOL's Fanhouse launched MMAfighting.com. The site has quickly become a category leader in MMA with several fighters...
view projectPolitics Daily takes a courageous step away from the late breaking mentality of the web to focus purely on "old school journalism" to provide thoughtful political insights, news and opinion. The strategy has paid off. In its first 3 months,...
view projectAs one of the most popular sections of AOL News, it became clear Entertainment was ready for a site and brand of its own. This led to the creation of Popeater, a site focused on breaking celeb news and a...
view projectCombining the automotive grit of Detroit with NCAA basketball turned out to be a distinct and beautiful combination. The design language and logo translated well through the news pages and game brackets. The end result was a highly successful campaign...
view projectWhen you have one of hottest websites for kids, you've got to do something for Halloween. I was able to illustrate and design a fun Halloween experience in the site header with a cast of characters that morph and swap...
view projectJSYK is a site dedicated to speaking to the "tweener" - kids age 9-12. With so many sites talking to either elementary kids or teenagers, the tween audience has few options. JSYK jumps in head first with a site that...
view projectFor one our nation's most historic presidential elections we needed an election night experience that would sort through the massive amounts of data to offer up clear, accurate and easy to scan results. The design was a big part of...
view projectThis early concept for Daily Finance utilizes a new frontier content delivery called "ambient information". The idea is to communicate beyond the word or number with other impulsive sensory cues such as color. In a category like Money & Finance...
view projectFor the 2008 NCAA Basketball tournament AOL Sports secured the sponsorship of Audi and required a visual solution that would stand out from the expected,feel connected to Audi and integrated into AOL Sports . The combination of blackletter type, a...
view projectWith the rising popularity of wine collecting as an investment, the task of wine data management has become a necessity. Wine Care Pro offers a simple, touch-screen kiosk and fluid interface that makes to act as a digital sommelier. The...
view projectFor a company passionate about the beauty and potential in old, used and weathered wood, a shiny new business website didn't seem right. Instead a very honest combination of quirky conversational copy and raw wood made for the perfect combination...
view projectGrove City College in Pittsburgh hosts the ongoing luncheon series "American Founders", to discuss modern issues from a founding father's point of view. The site design respects the content with rich historical images and a design language that borrows from...
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